Baidu, Inc. (BIDU)
Communication Services
Baidu, Inc. (BIDU) is listed on Nasdaq, where its shares have traded since August 5, 2005. SentiSense covers Baidu, Inc. in the Communication Services sector. Robin Yanhong Li is its chief executive officer. The company reports 33,500 employees, and its corporate website is ir.baidu.com.
About Baidu, Inc.
Most of Baidu's revenue comes from Baidu core, with the rest coming from video-streaming subsidiary iQiyi. The firm's main businesses include online marketing services from its search engine, AI cloud infrastructure, AI applications, AI marketing, and autonomous driving.
Latest reported results
Baidu, Inc. reported revenue of 31.24 billion CNY for Q2 FY2026, down 4.5% from the same period a year earlier.
Institutional ownership
In 13F filings for the quarter ended June 30, 2026, 486 institutions reported holding BIDU, with 59.4 million shares worth $6.8 billion in aggregate. The largest reported holders were Primecap Management Co, Morgan Stanley and UBS Group. Of the 5 largest reported holders, 3 added shares and 2 reduced their positions during the quarter.
More on BIDU
- BIDU sentiment: whether news and social coverage of Baidu, Inc. leans bullish or bearish, and the stories driving it.
- BIDU ownership: all 486 reporting institutions, plus insider and congressional trades.
- BIDU financials: revenue, net income, operating margin and free cash flow through Q2 FY2026.
SentiSense also tracks daily options readings for Baidu, Inc.: IV rank, put/call percentile, 25-delta skew and open-interest walls.
Frequently asked questions
What does Baidu, Inc. do?
Most of Baidu's revenue comes from Baidu core, with the rest coming from video-streaming subsidiary iQiyi.
What sector is BIDU in?
SentiSense classifies Baidu, Inc. in the Communication Services sector.
Where does BIDU stock trade?
Baidu, Inc. (BIDU) is listed on Nasdaq, where its shares have traded since August 5, 2005.
Who is the CEO of Baidu, Inc.?
Robin Yanhong Li is the chief executive officer of Baidu, Inc..