Amazon's New Fire TV Stick HD: Slimmer, Priced at $34.99

Amazon's new Fire TV Stick HD is the company's slimmest ever, starting at $34.99. It doesn't require a wall adapter and can be powered by the TV's USB port. Additionally, it integrates Alexa+ for user interaction.

Amazon launched its new Fire TV Stick HD, touted as the slimmest version yet. Key to this new design is its portability, no longer requiring a power cord as users can power it directly from their TV's USB port .

While the device has garnered attention with this launch, Amazon's history with older Fire TV sticks suggests the company has faced challenges, including controversy about older devices being 'bricked' after software support expired.

However, the company continues to innovate, releasing new products with integrated features such as Alexa+. To promote this ecosystem, Amazon also introduced a streaming TV bundle, combining Apple and Peacock at a special rate for Prime Video users .

With the new Fire TV Stick HD, shipping begins on April 22 for US and Canadian residents, after pre-ordering starts today .