Booking Holdings Inc. Common Stock (BKNG) Sentiment

30-day SentiSense Score 10.89 · Bullish · ▲ warming · as of 2026-08-09

BKNG sentiment is slightly bullish (30-day SentiSense Score 11) and strengthening from a month ago; today's read is hotter at 22, above its 30-day average. Attention averages ~38 mentions/day (11 today).

Sentiment (30-day)
Slightly Bullish
SentiSense Score (30-day avg)
10.89
Today's read
22.23 (Bullish)
Mentions / day (30-day avg)
38 (11 today)

Where the conversation is happening

Reddit
Neutral · 46% of mentions
News
Bullish · 41% of mentions
X
Bullish · 7% of mentions
YouTube
Neutral · 3% of mentions
Substack
Bullish · 2% of mentions

Related tickers

EXPE, MAR, ABNB, HLT

What's driving it

  • Airbnb Beats Estimates, Revenue Jumps 17% Year-over-Year (+0.62)
  • Booking Holdings Reports Strong Q2 Results, Revenue Reaches $7.4B (+0.4)
  • US Economy Adds Jobs at Slower Pace, Unemployment Rate Drops to 4.2% (-0.19)

Live SentiSense Score, sentiment history, and per-source breakdown for Booking Holdings Inc. Common Stock on SentiSense.

See how BKNG's sector compares in the market sentiment heatmap