Booking Holdings Inc. (BKNG)

Consumer Discretionary ยท Transportation Services

Booking Holdings Inc. (BKNG) is listed on Nasdaq, where its shares have traded since March 31, 1999. SentiSense covers Booking Holdings Inc. in the Consumer Discretionary sector, and its Standard Industrial Classification is Transportation Services. Glenn Fogel is its chief executive officer. The company reports 24,300 employees, and its corporate website is www.bookingholdings.com.

About Booking Holdings Inc.

Booking is the world's largest online travel agency by sales, offering booking and payment services for hotel and alternative accommodation rooms, airlines, rental cars, restaurants, cruises, experiences, and other vacation packages. The company operates several branded travel booking sites, including Booking.com, Agoda, OpenTable, Rentalcars.com, and Kayak. Transaction fees for online bookings account for the bulk of revenue and profits.

Latest reported results

Booking Holdings Inc. reported revenue of $7.35 billion for Q2 FY2026, up 8.1% from the same period a year earlier.

Institutional ownership

In 13F filings for the quarter ended June 30, 2026, 1,888 institutions reported holding BKNG, with 707.4 million shares worth $133.8 billion in aggregate. The largest reported holders were Vanguard, BlackRock and State Street. Of the 5 largest reported holders, 1 added shares and 4 reduced their positions during the quarter.

More on BKNG

  • BKNG sentiment: whether news and social coverage of Booking Holdings Inc. leans bullish or bearish, and the stories driving it.
  • BKNG ownership: all 1,888 reporting institutions, plus insider and congressional trades.
  • BKNG financials: revenue, net income, operating margin and free cash flow through Q2 FY2026.

SentiSense also tracks daily options readings for Booking Holdings Inc.: IV rank, put/call percentile, 25-delta skew and open-interest walls.

Frequently asked questions

What does Booking Holdings Inc. do?

Booking is the world's largest online travel agency by sales, offering booking and payment services for hotel and alternative accommodation rooms, airlines, rental cars, restaurants, cruises, experiences, and other vacation packages.

What sector is BKNG in?

SentiSense classifies Booking Holdings Inc. in the Consumer Discretionary sector, and its Standard Industrial Classification is Transportation Services.

Where does BKNG stock trade?

Booking Holdings Inc. (BKNG) is listed on Nasdaq, where its shares have traded since March 31, 1999.

Who is the CEO of Booking Holdings Inc.?

Glenn Fogel is the chief executive officer of Booking Holdings Inc..